Erica Synths Partners with Rock Distribution for EU‑Wide Expansion

Rock Distribution, a music technology distribution company with years of experience and an established European network, today announced a new partnership with Erica Synths, under which Rock Distribution will handle distribution of the Erica Synths brand across all European markets.

   "Partnering with Erica Synths across Europe is an exciting milestone for Rock Distribution, allowing us to better support dealers, artists, and the wider electronic music community."

   Edijs Rudzis, CEO, Rock Distribution

   "Since our early days, we at Erica Synths have proudly emphasized our Latvian origins, used only local manufacturers and suppliers and supported and promoted the electronic music scene here in Latvia and across the globe. For some reason, in all these years, our devices have been underrepresented in music instrument shops in our home and neighboring markets. Cooperation with Rock Distribution is, in a way, homecoming for us."

   Ģirts Ozoliņš, CEO, Erica Synths

The agreement marks a major step forward for Rock Distribution, expanding its operations from a strong regional foundation into a pan-European role, while supporting Erica Synths’ continued growth and accessibility across the continent.

Known for its innovative approach to electronic instruments, sound design, and close collaboration with artists, Erica Synths has built a global reputation within the modular and electronic music community. Through this partnership, Rock Distribution will oversee sales, logistics, dealer onboarding, marketing, events, and after-sales support, providing a unified and hands-on distribution structure for retailers and partners across Europe.

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With a focus on long-term brand building and strong relationships, Rock Distribution will work closely with existing and new Erica Synths partners to expand availability, strengthen community engagement, and support sustainable growth throughout European markets.

The partnership is effective immediately, with both teams already working closely together to support partners and grow the Erica Synths community across Europe.

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